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Show your beauty is more than skin deep

Can you believe it’s been five years since the European Union banned the sale of cosmetics tested on animals?

They said it could never happen. They said it was necessary to test cosmetic chemicals on animals. They said the international trade would collapse and the whole industry would be a shambles.

We're happy to report that they were wrong!

But best of all, the EU ban opened the door to change all over the world.

36 countries around the world have since implemented animal testing bans

But we wouldn’t be here campaigning if our job was over. While terrific moves are being made to save animals from the beauty industry, hundreds of thousands are suffering to sell cleaning products around the world – including right here in the UK. When it comes to ending animal testing for household products, we’ve barely started the clean-up.

692 animals tested on for household products during the first year of UK testing 'ban'

Thanks to a gaping legislative loophole, household product manufacturers can still test ingredients, and even final products, on animals in the UK. A so-called 'ban' on testing household products was implemented in 2015. Yet, shockingly the Home Office has revealed that even more animals were used for household product testing in the UK during the first year of the ban. What kind of 'ban' results in even MORE of what it is intended to stop?

The parent company cover-up

Found a favourite cruelty-free brand? They’ve got all the right credentials and pledge to never test on animals? But what about the company that owns the brand? Many compassionate shoppers are unwittingly buying from brands owned by other, bigger, companies that do sell animal-tested products. This means your money could be lining the pockets of a cruel parent company, and you may not even know about it.

Naturewatch Foundation is lobbying the government to implement real legislative change; holding those who defend animal experiments to account.

We’re also fighting corporations that still profit from animal testing. We’ve had some huge successes; including our tremendous Boycott The Body Shop campaign that helped lead to the company becoming genuinely cruelty-free once again.

We’ve regularly published the Compassionate Shopping Guide for over 25 years, helping thousands of people make cruelty-free choices and promoting companies that don’t benefit from animal testing.

We can’t do any of these things without your support. We are relentlessly committed to ending the needless torture of mice, rabbits, dogs, cats and many other species for experiments and product testing.

Brick by brick, we’re dismantling the system that allows animal testing to continue today.

Please support our work today and together we will end animal testing – forever. 

Thank you so much for helping Naturewatch Foundation make a real difference in the lives of animals.