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About us

Naturewatch Foundation is a registered charity working to improve the lives of animals.  Our Mission is to end animal cruelty and advance animal welfare standards around the world.  

In order to achieve our aims we:


•    Undertake campaigns to raise public awareness of particular issues and influence public opinion by using all available means. 

•    Carry out political campaigning/lobbying within the UK and EU when it’s deemed to be the best way to support a particular issue upon which we are working, and it either furthers or supports the delivery of our charitable purpose. For example, campaigning for a change in the law where such a change would support the charity’s purpose or campaigning to ensure that existing laws are observed.  Of course, as a charity, we cannot give our overall support to a political party but we may, at times, give our support to specific policies advocated by political parties if it would help achieve the aims of the Foundation.

•    Provide support for the improvement and development of animal welfare standards worldwide, with a particular focus on pioneering projects that directly improve the lives of stray dogs in Eastern Europe.

•    Co-ordinate humane education, police training and public awareness campaigns in order to help raise animal welfare standards in the UK and in Eastern Europe. Through education we can help create a new culture of respect and sensitivity, to make this world a fairer place for all living creatures.

•    Launched the World Animal Day (4 October) initiative in 2003 to unite the animal welfare movement around the globe; raising awareness of animal issues and making them front-page news – a vital catalyst for change!  

A Brief Overview

Over 25 years of working for the animals.  Naturewatch Foundation is a registered charity in England (1039679) founded in 1991 by the late John Ruane.
Find out more about our campaigns by clicking here 

A key part of our work revolves around public education to ensure animals are recognised as sentient beings, capable of suffering, in order to ensure that full regard is always paid to their welfare requirements.  In many countries animals are treated little better than a simple commodity, such as a bag of potatoes, making education essential in order to improve their lives.  

From day one we have regularly published a Compassionate Shopping Guide as we are strong believers in encouraging the public to lead a cruelty-free lifestyle through conscious, ethical and cruelty free commerce. This includes rallying consumers to boycott powerful multi-national companies that continue to profit from animal testing.  We also pursue political lobbying to improve animal protection legislation in the UK, EU and in countries where we are working.  

Over the past 25 years, we have developed a wide range of sustainable animal welfare projects in several countries, with a particular focus on Eastern Europe, and today we have a worldwide presence through our World Animal Day projects.   

We do not receive government or corporation funding and so rely entirely upon the generosity of our regular supporters and the general public to continue our work.  All income is used to pursue the goals of the organisation.  We direct our funds responsibly: we keep our administration costs to a minimum, design our own campaign literature, and have no expensive overheads.

Your support is invaluable and is truly appreciated – thank you.

We couldn’t provide our vital services without the generosity of people like you. Help us continue our work to help animals and make a donation to all our Naturewatch campaigns

Donate now
TwitterFollow our tweets
Our Wildlife Crime Advisor is attending the NPCC Wildlife Crime & Rural Affairs Regional & Priority Delivery Group… twitter.com/i/web/status/1…
Learning how to report evidence in a police-friendly manner is half the battle in Ukraine! That’s why today we’re h… twitter.com/i/web/status/1…
Today we told 120 people how police, communities and NGOs can work together to fight animal abuse at the Open Cage… twitter.com/i/web/status/1…
Soon these seats will be filled with 120 members of the public and NGOs listening to us speak about the link betwee… twitter.com/i/web/status/1…
RT @worldanimalday: A Google doodle is the temporary change you see most days on Google's home page - it commemorates holidays, events, ach…
RT @hi_sight: Animals matter. Tomorrow we will be in Kyiv presenting on the link between #animalabuse and human violence - how to work in p…
RT @hi_sight: A serial killer in the making. It’s way past time #TheLink featured in all police training. Through ⁦@Naturewatch_org⁩ we are…
A companion animal can be a wonderful source of comfort and friendship for people. Dogs especially are great at enc… twitter.com/i/web/status/1…
A valuable observation made by @ScottishSPCA that could save lives of both people and animals!… twitter.com/i/web/status/1…
There are thousands of dogs and cats in animal shelters in the UK. They are waiting for their forever home. For any… twitter.com/i/web/status/1…
Fantastic news from UK government! Legislation being published today, to tackle puppy and kitten farming. The consu… twitter.com/i/web/status/1…
RT @SarahCloverBar: Animals: Boss of Durham dog kennels who sold sick puppies is jailed chroniclelive.co.uk/news/north-eas…
Our Wildlife Crime Advisor is representing the UK Badger Persecution Priority Delivery Group at the UK TCG meeting… twitter.com/i/web/status/1…
We're training Ukrainian Police that animal crimes matter! ow.ly/SSgq50t55tQ pic.twitter.com/Pn8b4yWjBU
By donating today, you’re helping to make history as Ukraine enters a new era where animals routinely receive the p… twitter.com/i/web/status/1…
Ukraine is a vast country, around twice the size of the UK. It’s only your generosity that will enable us to reach… twitter.com/i/web/status/1…
The UK could be a world leader in innovative science. Ask your MP to sign the Early Day Motion 2228 to encourage in… twitter.com/i/web/status/1…
Thank you! Our petition has reached 100,000! MPs must now discuss animal sentience in UK law after #Brexit! Let's… twitter.com/i/web/status/1…
Thank you! Our petition has reached 100,000! MPs must now discuss animal sentience in UK law after #Brexit! Let's… twitter.com/i/web/status/1…
Thank you! Our petition has reached 100,000! MPs must now discuss animal sentience in UK law after #Brexit! Let's… twitter.com/i/web/status/1…
Thank you! Our petition has reached 100,000! MPs must now discuss animal sentience in UK law after #Brexit! Let's… twitter.com/i/web/status/1…
Thank you! Our petition has reached 100,000! MPs must now discuss animal sentience in UK law after #Brexit! Let's… twitter.com/i/web/status/1…
Thank you! Our petition has reached 100,000! MPs must now discuss animal sentience in UK law after #Brexit! Let's… twitter.com/i/web/status/1…
Thank you! Our petition has reached 100,000! MPs must now discuss animal sentience in UK law after #Brexit! Let's… twitter.com/i/web/status/1…
Thank you! Our petition has reached 100,000! MPs must now discuss animal sentience in UK law after #Brexit! Let's… twitter.com/i/web/status/1…
Thank you! Our petition has reached 100,000! MPs must now discuss animal sentience in UK law after #Brexit! Let's… twitter.com/i/web/status/1…
Thank you! Our petition has reached 100,000! MPs must now discuss animal sentience in UK law after #Brexit! Let's… twitter.com/i/web/status/1…
Thank you! Our petition has reached 100,000! MPs must now discuss animal sentience in UK law after #Brexit! Let's… twitter.com/i/web/status/1…
Thank you! Our petition has reached 100,000! MPs must now discuss animal sentience in UK law after #Brexit! Let's… twitter.com/i/web/status/1…
Thank you! Our petition has reached 100,000! MPs must now discuss animal sentience in UK law after #Brexit! Let's… twitter.com/i/web/status/1…
We're training Ukrainian Police about the link between animal abuse and other serous crime. ow.ly/CuOv50t4VnJ pic.twitter.com/9HhCpEXhy7
THANK YOU! Our petition has reached 100,000! MPs must now discuss animal sentience in UK law after #Brexit! Let's… twitter.com/i/web/status/1…
WE ONLY NEED 163 MORE SIGNATURES! Please #SignAndShare for a #BetterDealForAnimals following #Brexit.… twitter.com/i/web/status/1…
We’re training Ukrainian Police to treat animal abuse as a possible indicator of other criminal activity, such as c… twitter.com/i/web/status/1…
Don't buy puppies from backyard breeders. ow.ly/FDfw50u31UH #dogwelfare pic.twitter.com/4L9QNzszXN
RT @hi_sight: Dog killer gets 3 months in the UK. In Ukraine under Art.299 he could receive 8 YEARS. Our police training programme with @Na…
Thank you so much for your support so far! We need just over 1000 more signatures to reach our target of 100,000. Y… twitter.com/i/web/status/1…
RT @ChrisGPackham: Thanks to everyone who entered the @Naturewatch_org Badger Illustration Competition . Choosing 21 pieces was challenging…
Will you help us make long jail terms for animal cruelty the norm in Ukraine? Please donate today -… twitter.com/i/web/status/1…
Tragic and despicable that people deliberately inflict such cruelty to wildlife! This is why we're working tireless… twitter.com/i/web/status/1…
@ChrisGPackham Very many thanks @ChrisGPackham for judging our illustration competition. We were overwhelmed too by… twitter.com/i/web/status/1…
Puppy farming is big business. Often puppies are bred in appalling conditions leading to health and behavioural pro… twitter.com/i/web/status/1…
Really informative article from @JJmakeup. People think China have stopped asking brands to test on animals, but th… twitter.com/i/web/status/1…
Not only do 95% of police officers who have attended our courses give it their full support, but so many long jail… twitter.com/i/web/status/1…
It's because of cases like this that Ukrainian Police Forces are queuing up to receive our training, and why harshe… twitter.com/i/web/status/1…
SAVE THE DATE! 09/05/19 - Arrive 8pm LONDON - Join @ChrisGPackham at his first POP UP #Conservation Event and celeb… twitter.com/i/web/status/1…
This is why we're training Ukrainian Police about the link between animal abuse and human violence, and why animal… twitter.com/i/web/status/1…
The tide is turning for animals in Ukraine and history is in the making. For the sake of Ukraine's animals, please… twitter.com/i/web/status/1…
It's because of cases like this that Ukrainian Police Forces are queuing up to receive our training, and why harshe… twitter.com/i/web/status/1…
Not all #dogs are lucky enough to have a safe and loving home. Support our #WorldAnimalDayDeservesAGoogleDoodle cam… twitter.com/i/web/status/1…
We’re training Ukrainian Police to treat animal abuse as a possible indicator of other criminal activity, such as c… twitter.com/i/web/status/1…
Our Wildlife Crime advisor is attending the Cyber Enabled Wildlife Crime Priority Delivery Group meeting in London… twitter.com/i/web/status/1…
Will you help us make 7-year jail sentences for animal cruelty the norm in Ukraine? naturewatch.org/campaign/ukrai… A proj… twitter.com/i/web/status/1…
Last year we taught almost 100 police officers across Ukraine to recognise that #AnimalAbuse rarely exists independ… twitter.com/i/web/status/1…
The Badger Illustration Competition winners have been chosen by @ChrisGPackham! Take a look at the winning illustra… twitter.com/i/web/status/1…
We've responded in writing to the Welsh Government consultation supporting a ban on commercial third-party sales of… twitter.com/i/web/status/1…
About time too! The UK government publishes legislation to ban wild animals in circuses ow.ly/nXMG50tw5uD
7 months in jail for baiting deer, foxes and possibly also badgers. Hardly a deterrent! We're pushing for longer ja… twitter.com/i/web/status/1…
STAFFORD - 'Puppy farm' breeder jailed for 18 months for fraud. Up to 39 puppies, many with health problems, were s… twitter.com/i/web/status/1…
Can you help? Police are appealing for witnesses after the carcasses of deer and badgers were found on an estate ne… twitter.com/i/web/status/1…
Raise awareness of #LaboratoryAnimals, and other animals in need, by asking Google to create a doodle for them on… twitter.com/i/web/status/1…
Read our report on the latest dog welfare meeting in UK Parliament this week. Keep up the pressure for animal cruel… twitter.com/i/web/status/1…
RT @hi_sight: “Patrols are often faced with cruelty to animals, therefore cooperation with animal advocates and volunteers is an integral p…
We're not waiting for government action to end animal testing. Read the results of our animal testing survey publis… twitter.com/i/web/status/1…
@BeeWilson3 @Sally8229650811 (2) Along with other animal welfare organisations, we're also calling for a new indepe… twitter.com/i/web/status/1…
@BeeWilson3 @Sally8229650811 Hi @BeeWilson3 - (1) Thank you for your comment. As you know, officially, fox hunting… twitter.com/i/web/status/1…
We're marking World Day for Animals in Laboratories. Read our blog and statistics published today about your views… twitter.com/i/web/status/1…
We're in the @HousesofParliament today talking to MPs, Peers and campaigners about our project with @hi_sight train… twitter.com/i/web/status/1…
Great to be heading to @HouseofCommons @APDAWG1 today to talk about our work in partnership with @hi_sight, trainin… twitter.com/i/web/status/1…
We are a registered charity working to improve the lives of animals. Our Mission is to end animal cruelty and adva… twitter.com/i/web/status/1…
Animals in need, large and small, would love a Google doodle on October 4 this year! Send an email supporting our… twitter.com/i/web/status/1…
Sign up to the Naturewatch Foundation e-newsletter ow.ly/VmCr50qCX8g to read about our campaigns including ag… twitter.com/i/web/status/1…
Harry thinks #WorldAnimalDayDeservesAGoogleDoodle. He’ll be a #GrumpyCat if he doesn’t get one this year. EMAIL GOO… twitter.com/i/web/status/1…
We're speaking at the @APDAWG1 meeting next Tue about our unique project with @hi_sight training Ukrainian Police o… twitter.com/i/web/status/1…
20 year old badger rescued, believed to be the oldest badger known to man! itv.com/news/meridian/… pic.twitter.com/eo7d1HzB7w
RT @worldanimalday: A #GoogleDoodle could help raise awareness of the #IllegalTradeInWildlife & other #AnimalWelfare issues on #October4. A…
An example of how everyday human activity impacts our natural world, as 2 badgers have to be rescued from a septic… twitter.com/i/web/status/1…
We're speaking at next weeks @APDAWG1 meeting about the success of our Police Training project in Ukraine, & the le… twitter.com/i/web/status/1…
We think #WorldAnimalDayDeservesAGoogleDoodle this year! Contact Google, asking them to acknowledge the plight of a… twitter.com/i/web/status/1…
RT @gloswildlife: Badger, Toad, Mole and Ratty find themselves in serious trouble when they return to the Willows! Join us for a #WilderFut…
Great to be a member of the @WCL_News family, working together for animal welfare and nature! #BetterDealforAnimals twitter.com/WCL_News/statu…
ONLY 1 WEEK LEFT TO ENTER! Aged 13-16? Draw a badger to win the chance to have your artwork published in a teen wil… twitter.com/i/web/status/1…
#SpringCleaning? Take advantage of our #SpecialOffer, which includes a Homemade Household Cleaners booklet! We stil… twitter.com/i/web/status/1…
Our wildlife crime adviser is taking part this morning in the UK Badger Persecution Priority Delivery Group meeting… twitter.com/i/web/status/1…
RT @K9Finn: What an absolutely incredible day 🐾👍 I still can’t quite believe it, #Finnslaw has gone of for Royal Assent 🐾 A massive thank…
Thank you @KerryMP for bringing forward your animal sentience proposed law today. Animals cannot wait for the gover… twitter.com/i/web/status/1…
Love wildlife? This is your 2 week countdown until the competition closing date! Chris Packham will judge his favou… twitter.com/i/web/status/1…
Be puppy farm aware this Mother's Day 💐. Not all mums have a happy day 🐶 😢 #adoptdontshop pic.twitter.com/oaSeIQKFWP
RT @hi_sight: Former World Heavyweight Champion Wants to KO #DogFighting - part of our police training programme with ⁦@Naturewatch_org⁩ h…
RT @hi_sight: Another jail term given in Ukraine for #animalabuse - 6 YEARS ! We are seeing a huge increase in successful cases now. Throug…
RT @hi_sight: Why do people abuse animals ? Part of our #police training on #animalcruelty and understanding the whole crime scene - with ⁦…
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