





With your help we have been fighting to end acts of animal cruelty and improve animal welfare standards worldwide for over 30 years.

Naturewatch Foundation has been working in Eastern Europe, advancing animal welfare since 1994 and most recently supporting the animals of Ukraine affected by war.

We're fighting for a kinder, fairer world for animals. Over the years we have developed a wide range of sustainable animal welfare projects – in the UK and throughout the world.
From one-off donations, shopping ethically, volunteering to leaving a gift in your will, there are many ways you can help support us in our campaign to end animal cruelty.

Our Pet Rescue Grant supports frontline animal welfare projects across the UK that rescue and rehabilitate dogs, cats, and rabbits affected by the illegal pet trade.
Applications are now open for 2026 - submit your expression of interest by 14 February 2026 to be considered.
The Naturewatch Foundation team is dedicated to the promotion of animal welfare and campaigning against animal cruelty.

Since 1991, Naturewatch Foundation has campaigned passionately to end animal cruelty and advance animal welfare standards in the UK and worldwide.
With your help, we can keep making the world a kinder place for animals.
Please consider supporting our campaigns.
Donations and gifts in wills fund our work – there are always more animals to help and more cruelty to stop.
Together, we can make a real difference for animal welfare.
Our campaigns
As an animal welfare charity with campaigns in the UK and beyond, it’s fair to say we have lots going on. Explore the latest news and updates from all of our current campaigns, find out about upcoming events and join our mailing list.
In 2022 we made a submission to the UK consultation for sentencing of animal abuse offences.
In April 2023, we expanded our companion animals campaign to include cats and rabbits who are impacted by the low-welfare pet trade.
We’ve been calling on the UK Government to come up with a plan for phasing out animal experiments.
In 2023, we celebrated 30 years of helping ethical shoppers find cruelty-free brands in our Compassionate Shopping Guide.
We’ve been campaigning against canine fertility clinics and low-welfare breeding practices since 2021 and have provided evidence to MPs, governments in the UK and expert committees in our fight to improve regulation and enforcement of dog breeding.
In January 2024, we launched our first ever Pet Rescue Grant to help frontline animal welfare organisations rehabilitate dogs, cats and rabbits who’ve been impacted by the low-welfare pet trade.
In August 2023, we launched our Force Control Room wildlife crime animated training package for police staff tasked with receiving wildlife crime reports from members of the public.
In 2023, Operation Recall was launched to raise awareness of the devastating consequences of livestock worrying & attacks.
In 2023, the 44 websites run by police forces across England and Wales didn’t offer any advice to survivors of domestic abuse where pets had been harmed or threatened.
We wanted to ensure that all police officers were aware of how pets can be threatened, hurt or killed within domestic and child abuse, so we are collaborating with police forces to provide training and help update their internal safeguarding strategies.
We wanted to make sure we made everyone aware of the harm that can be done to survivors of abuse when their pet is targeted.
We want to ensure that our campaign message is heard globally. In 2022, we presented to a subcommittee of the European Parliament about animals within domestic abuse.
We want to advance animal welfare in as many countries as possible and deliver awareness training as widely as possible on the need to take crimes against animals seriously.
We want to reach MPs to explain why animal welfare matters.
In June 2024, we launched the first-of-its-kind Dog Breeding Map of the UK to improve transparency about dog breeding and help puppy buyers make informed choices.
In September 2023, we submitted evidence to the Scottish Government about the welfare risks associated with canine fertility clinics as part of their consultation on new animal welfare regulations.
Our wildlife crime investigators are regularly submitting quality, comprehensive information to police forces across England and Wales.
With your support, we have contributed towards the National Wildlife Crime Unit’s online Badger persecution training video. This video, a crucial resource for law enforcement, equips officers with the knowledge and skills to combat badger persecution, a significant threat to our wildlife.
We are proud to partner with the National Rural Crime Network (NRCN). Our role is to advocate for protecting wildlife and domestic pets in rural areas, enhancing the network’s mission to improve community safety.
We’ve been campaigning for better transparency in animal testing so that the public can know all the facts.
Subscribe to our mailing list
and receive regular campaign updates straight to your inbox
Help support our work by purchasing from our range of cruelty free merchandise and partnership products.
Animal Mug 2025 - winning design for World Animal Day
Animal Mug 2024 - winning design for World Animal Day
Compassionate Shopping Guide - 17th Edition
- Select options This product has multiple variants. The options may be chosen on the product page
Animal Mug 2023 - winning design for World Animal Day
Animal Mug 2022 - winning design for World Animal Day
Cruelty-free Eco bag
How you can help
There are lots of ways to help with our work, from making a donation through to holding fundraising events or even getting involved as a volunteer. Below, you can explore the different ways to help us continue raising standards for animals.





