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Shop cruelty free

For 20 years the Naturewatch Compassionate Shopping Guide has been the definitive guide to cruelty free shopping for cosmetics, toiletries and household cleaning products.  The Guide puts the spotlight on companies that continue to test on animals in order to develop ‘revolutionary new ingredients’, and highlights genuinely cruelty free companies who are worthy of your custom.

Although the EU Cosmetics Testing Ban is now in force, L'Oréal, and other multi-national companies are able to continue using animal testing to develop new products to sell outside Europe.  Most importantly, profits from the sale of products within the EU manufactured by these companies can still be used to fund animal testing elsewhere in the world!

If you don’t want your money funding animal testing outside Europe then you need a copy of the Naturewatch Foundation Compassionate Shopping Guide.  The Naturewatch guide is unique as no other organisation takes into consideration the animal testing policy of the parent company.

Buy your copy of the Naturewatch Foundation Compassionate Shopping Guide today and use your purchasing power to stop animal tests for cosmetic, household and pet care products. This is the most effective way in which you can help the innocent animals who are forced to endure cruel and unnecessary pain, suffering and death.